Study of the customer satisfaction questionnaire for Clay Paky
February 2018 Clay Paky is an Italian multinational manufacturer of lighting systems for large events, shows, television, entertainment...
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Read articles from our blog to quench your curiosity on various marketing and web marketing topics for SMEs.
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Redazione
Oct 151 min read
5 + 5 Serious Mistakes Not to Make on Facebook and Instagram
In this video of about 25 minutes you will learn what are the "shortcomings" that we most often find in the use of social media in...
Redazione
Oct 152 min read
Email Marketing with Mailchimp: The Case of Lazzari Spa
January 2018 How to do email marketing with Mailchimp ? Here is the case of Lazzari Spa. Lazzari Spa is one of those Italian...
Redazione
Oct 152 min read
Local web marketing: increasing the notoriety of a shop
December 2017 For some years now, the owners of the Assos store in Bergamo have asked us for support in web marketing to increase...
Redazione
Oct 153 min read
Creating a free website: is it possible?
The creation of websites in small and medium-sized businesses follows a path that very often involves starting with a do-it-yourself...
Redazione
Oct 151 min read
Focus group in the fashion sector: analysis of brand values for Elisabetta Franchi
November 2017 In the fashion industry, it is necessary to periodically study the purchasing path of your customers: for this reason, we...
Redazione
Oct 153 min read
How to create a website: the 4 questions to answer for the correct structure
Many small and medium-sized companies, and not just start-ups, often ask us how to create a website , and in particular answers to the...
Redazione
Oct 154 min read
Web Marketing Strategy for SMEs: The Triumvirate Case
Are SMEs at a disadvantage compared to large companies? Yes, but marketing can help them Traditionally, larger companies have an...
Redazione
Oct 153 min read
How Not to Advertise on Facebook
Do you know the differences between the tools that Facebook makes available to you for your campaigns? In this short video we will...
Redazione
Oct 152 min read
Taffo's communication: irreverence on social media
On the occasion of the Web Marketing Festival, which will be held on Friday 23rd and Saturday 24th June in Rimini, we interviewed...
Redazione
Oct 153 min read
Interview with Cosmano Lombardo, creator of the Web Marketing Festival
We had the opportunity and the fortune to interview Cosmano Lombardo, creator of the Web Marketing Festival , the most complete event...
Redazione
Oct 151 min read
May 27, 2017: Free Marketing Seminar
If you own an SME or if you are the sales manager of an SME, you have already noticed that very often your marketing strategies do not...
Redazione
Oct 154 min read
Instagram generations, or how the use of Instagram changes depending on the chronological age
You already know the general rule, and if you don't, you better learn it: on social networks, brands are uninvited guests , who often...
Redazione
Oct 153 min read
How to properly set up overseas sales channels
Our series of videos on export is enriched with the new video above. In the interview with Alberto Scanziani, an expert in export for...
Redazione
Oct 154 min read
Manage light, framing and composition in photos and videos with your smartphone
The series of videos taken from the interview with photographer Tyler Nardone continues with the aim of learning how to best take...
Redazione
Oct 153 min read
Dinner Focus Group: a useful tool to understand the needs of customers in the restaurant industry
If you are a restaurateur or the marketing manager of a restaurant chain , you are also aware of how important it is to know what your...
Redazione
Oct 153 min read
What photos and videos can you take yourself in the company with your cell phone?
The series of videos taken from the interview with photographer Tyler Nardone continues with the aim of learning how to best take...
Redazione
Oct 153 min read
How to take good cell phone photos
Ok ok, the screenshot on the cover doesn't look promising, but it gives you the idea : you know when you need a photo to post on your...
Redazione
Oct 153 min read
Instagram Stories: What They Are and How They Work
If you use Instagram for your SMB's social media marketing, you've certainly noticed that many of your competitors (or customers) have...
Redazione
Oct 155 min read
What are the minimum requirements for selling abroad?
The series of videos dedicated to export for small and medium-sized enterprises continues, made by interviewing expert Alberto Scanziani....
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